Nestlé relaunches toffee sweet in Quality Street
Nestlé has relaunched the Toffee Deluxe into tubs of Quality Street this Christmas, after the Honeycomb Crunch replaced the sweet last year.
The replacement of the toffee sweet – as part of Quality Streets 80th birthday celebrations – sparked a huge online response from the general public.
The Toffee Deluxe will be returning to tubs alongside the Honeycomb Crunch, pushing the selection of sweets up from 12 to 13.
Jonathan Smith, senior brand manager for Quality Street said: “The reaction to Honeycomb Crunch replacing Toffee Deluxe last year was incredible and, although a lot the comments were tongue in cheek, it was obvious that there is still a great deal of fondness for the Toffee Deluxe out there.
“Quality Street is a brand that is all about bringing families and friends together through the love of each person’s individual favourite sweet, so we are delighted to be keeping both sweets in the assortment and giving consumers even more choice.”