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Terms such as 'partially outdoors' puzzle shoppers

Animal welfare phrases confuse shoppers

Shoppers are confused by the proliferation of animal welfare terms used on product labels, with only a few striking a chord with them, delegates at a recent Winterbotham Darby conference heard.

Simply Lunch managing director Sam Page (centre), with brothers Jack (left) and William (right), is confident the firm’s bullish outlook will help it ride the Brexit storm

Simply Lunch on the same page

The boss of the family-run food-to-go business explains how they built an empire – and a strategy for overcoming Brexit uncertainty.

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Ingredients that will inspire the new wave of development in food will be on display

Content provided by William Reed Business Media

Discover the ingredients trends before they hit the market

From 8-10 April, global ingredients suppliers will showcase their latest innovative flavours, solutions and services at The Ingredients Show, helping to drive the next wave of new products in the food and drink sector.

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