Power to the plants
Mintel predicted that the food and drink industry would welcome more products that emphasise plants as key ingredients in 2017.
The trend towards the greater use of packaged products and recipes for home cooking will focus on vegetables, nuts, seeds and other plants as a way to align with consumers’ health and wellness priorities.
“The preference for natural, simple and flexible diets will drive further expansion of vegetarian, vegan and other plant-based formulations,” added Mintel.