Sausage brand Richmond, has launched thin chicken sausages to add to its chicken sausage range. The thin sausage goes alongside the company’s thick and frozen chicken sausages, which have been released over the past two years.
Each sausage contains just 48 calories, due to the leaner protein source. Dawn Spencer, marketing and category director for Richmond, said that there had been a “noticeable attitudinal shift towards alternative proteins in sausage, especially chicken sausage”.
The full roll out of the product is expected to happen over the next year or so, but it is currently available in Asda stores.