Nom lands first supermarket listing
Free-from snack manufacturer Nom has secured its first supermarket listing, which will see its products stocked in Waitrose stores nationwide.
Multi-packs of Nom’s Original and Cacao & Raspberryoat bars will be joining the likes of other leading free-from brands in stores.
The listing by Waitrose highlights the growing interest and increased demand for natural and free-from products, Nom claimed.
Nom Founder Steph Croft-Simon added: “This Waitrose launch is so exciting, because it’s always been the goal to make Nom products available to as many people as possible.
“We have had a busy couple of months preparing for the launch and we’re delighted to finally see the bars on shelf.”
