cake
Cake manufacturer, the McCambridge Group announced it was in “exclusive discussions” to sell its own-label division to an un-named buyer.
The company, which also owns the Soreen brand and Dublin-based Irish bread division McCambridge Ireland, said the cake division needed investment to realise its potential.
Simon Webber, chairman of McCambridge Group, said: “Following a strategic review of the business it was agreed that our Cake Division has great growth potential but requires additional capital investment to realise that potential.”
Despite rumours that the entire business was being marketed, a spokesperson for the group emphasised that no other parts of the three-division business were up for sale.