Healthy snack brand expands into convivence
Healthy snack brand Pure Bite has secured a number of listings in convenience retail stores across the country.
Pure Bite’s range of Popper Rice Clusters, Nut Clusters and Crunchy Coconut Clusters were made available in more than 200 McColl’s stores, as well as a central distribution listing in Nisa and Costcutter stores.
Jonathan Hastings of Costcutter owner Ebor Foodmarkets said: “Our healthy snacking range has grown significantly and we are delighted to introduce an exciting new brand that looks great on-shelf and has serious health credentials. We believe that Pure Bite will be a popular choice for our customers.”