Promotional Activity

Supermarket food promotions dip to 11-year low

07-Apr-2017 By Rick Pendrous

Supermarket promotions are at their lowest level in 11 years, according to the latest retail sales figures from market researchers Nielsen and Kantar.

Death knell rings for the BOGOF and retailer rule

04-Dec-2012 By Rick Pendrous

BOGOFs - buy one, get one free - offers could become a thing of the past as the power in the food supply chain moves away from retailers to producers and consumers who now seek better value in what they buy rather than unnecessarily generating waste in...

ABF results: sugar ‘rampant‘ but grocery 'weak'

13-Jul-2012 By Mike Stones

Associated British Foods (ABF) reported ‘remarkable’ results for its sugar business but challenging trading for grocery in its interim management statement covering the 40 weeks to June 23.

Premier hoping Christmas comes early as own-label sales slide

28-Oct-2010 By Ben Bouckley

Contract exits and promotional activity by branded competitors have seen Premier Foods' third quarter own-label sales slide.

Deals could stunt Premier’s growth, says firm

07-Sep-2009 By Elaine Watson

Premier Foods’ sales growth has become too dependent on promotional activity, putting its ability to “translate top line fizz into the bottom...

Deal breakers

31-Mar-2008 By Rod Addy

A dramatic increase in retailers’ promotional activity in the past five years shows no sign of abating and could bring down processors if...