Cereal manufacturers are trying to cut sugar, claims the Association of Cereal Food Manufacturers (ACFM), after pressure groups claimed some breakfast cereals contained “shocking levels of sugar”.
Leading cereal manufacturers are striving to slash sugar and salt content, according to the Association of Cereal Food Manufacturers (ACFM), after it was revealed that more than half of Kellogg’s and Nestlé’s UK breakfast cereals were high in sugar.
Food manufacturing giant Nestlé has pledged to cut the sugar and salt content of its children’s breakfast cereals in the UK and all other markets outside North America.
UK media watchdog Ofcom has rejected complaints from cereal food giants Nestlé and Kellogg’s that they were treated unfairly by the Channel 4 programme What’s in Your Breakfast?
