Mondelēz International is targeting the UK biscuit market with the arrival of Cadbury Bournville Fingers, designed specifically to help retailers drive category sales.
Boparan Holdings, owner of 2 Sisters Food Group, is in talks about a merger of its Fox’s Biscuits brand with Jammie Dodgers manufacturer Burton’s Biscuits, according to Sky News.
British biscuit manufacturer Paterson Arran has raised £100,000 for Macmillan Cancer Support in one year, through the sales of promotional packs of its shortbread.
Premium biscuit manufacturer Hill Biscuits has completed a management buyout for an undisclosed sum, after investment from UK private equity firm Lloyds Development Capital (LDC).
The owner of Burton’s Biscuit Company buying Fox’s biscuits would make commercial sense, according to one analyst, commenting on a report that a tentative approach had been made.
2 Sisters Food Group’s reported bid for Burton’s Biscuit Company, backed by US private equity house Clayton, Dubilier & Rice (CD&R), would be scrutinised by the Competition Commission, one expert claims.
Burton’s Biscuit Company’s 2012 results have failed to impress industry expert Julian Wild, partner and food industry merger and acquisitions expert at law firm Rollits.