Tesco appoints Unilever US food vice-president
Tesco has named former Unilever vice-president for food in the US Alessandra Bellini as its new chief customer officer.
Bellini has spent 20 years with Unilever, serving in a number of senior roles in the company’s operation in central and Eastern Europe.
Dave Lewis, Tesco group chief executive, said: “I’m delighted that Alessandra is joining the team at Tesco. Her experience in building brands will be a valuable asset in the next stage of building a truly differentiated Tesco brand.
“She understands how to put the customer at the heart of business decisions, and has a great track record of building market-leading brands and teams. I am very much looking forward to having her on the team.”