Expanding into new markets, whether that’s entering a new region or diversifying what you do, is a bold but often logical move for businesses. New markets can be an opportune way to grow your business and profits, giving your access to new customers and revenue streams and reduced dependence on existing markets. However, for those making such strategic moves, there’s a lot of areas to consider before making the jump. In this webinar, we’ll hear from experts around devising properly thought-out entry strategy and competitive analysis, navigating cultural and regulatory environments, and key considerations in supply chain logistics and finance.
Kevin Shakespeare FIEx
Director of Strategic Projects and International Development
The Institute of Export and International Trade
Cristian Chu Salgado
Vice President of New Business Development
Head of Strategy and Marketing
Vice President of Industry & Solution Strategy