Lidl hits “record market share” as it backs British suppliers

Supermarket
Lidl has backed British suppliers, and enjoyed strong footfall this year. (Lidl GB)

Lidl GB has hit £13 billion in turnover and registered record market share ahead of a concerted bricks-and-mortar expansion drive.

The German discounter said it had delivered double-digit revenue growth of 10.8%, with turnover rising to £13 billion from £11.7 billion year on year.

Lidl GB also reported an increase in operating profit to £345 million in the year to 28 February 2026, up from £314 million.

The retailer added that during the last financial year it welcomed an additional 43 million customer visits, which it attributed to “strategic investments in price, store expansion and digital innovation”.

Growth was seen across key categories including meat, poultry, fruit and vegetables, alongside a 12% rise in Deluxe sales, while Lidl Plus users increased 23% year on year.

Lidl added that it remains committed to “backing British producers”, having increased its spend with local suppliers by £400 million year on year.

Fresh meat and poultry suppliers recorded the largest spend increase (+15%), with around two-thirds of the discounter’s product range now sourced from British suppliers, including 100% of its everyday own-label beef, pork, chicken, milk, butter, cream and eggs.


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Lidl has also announced a £30 billion sourcing commitment to the British food and farming industry over the next five years in a bid to strengthen supply chain resilience.

Ryan McDonnell, Lidl GB chief executive, commented: “Our performance is a clear testament to the trust that millions of customers place in us every week as a direct result of the dedication of our colleagues right across the country.

“As we grow, our focus doesn’t shift - we’re constantly investing in low prices, high quality, and maximum value for our customers.”

The discounter also claimed that it attracted more than £650 million of spending from competitors.

Higher customer footfall drove a 486 million-unit increase in product volumes, which Lidl said would support its £600 million expansion programme, with 50 new stores set to open during the current financial year.

The retailer became the UK’s fifth-largest supermarket in May 2026, with three in five households now shopping at the discounter.

It has remained the fastest-growing bricks-and-mortar retailer for more than three years, according to Worldpanel by Numerator data.