The Merseyside-based business has struck a deal worth US$ 16 million (£12 million) to buy American outfit Nutrablend.
The acquisition will see Applied Nutrition expand its North American capabilities, with Nutrablend’s US manufacturing and warehouse facility included in the agreement.
Located in New York state, Nutrablend’s facility will also provide Applied Nutrition with established design and R&D teams on the ground.
The site will additionally help free up manufacturing capacity at the firm’s home manufacturing facility in Knowsley, with all production for US sales set to be moved to Buffalo.
According to Applied Nutrition’s FY27 forecasts, the Buffalo facility is expected to contribute an additional $30 million in revenue.
In a trading update, the company upgraded its projections for the current financial year ending 31 July 2026, with revenue now expected to be approximately £148 million.
The firm also revealed that it had signed a new licensing agreement with confectionery manufacturer Mondelēz for the development and production of branded sports nutrition products for the US and Canadian markets.
The range will initially be stocked in 2,200 Walmart stores and 1,300 GNC corporate stores from August 2026.
Thomas Ryder, CEO of Applied Nutrition, said:“The acquisition of a US manufacturing site significantly strengthens our ability to support ongoing growth in the region and provides us with the ability to expand our North American offering, harnessing Nutrablend’s experienced management team.
“Importantly, it allows us to launch new products at the same pace as we do in the UK, improving our responsiveness to consumer and market demand and reinforcing a clear competitive advantage for Applied.”
He continued:“The partnership with Mondelēz International on the Sour Patch Kids & Swedish Fish brands brings two more globally recognised names into our portfolio. This agreement represents a significant endorsement of the Group’s capabilities, underlines the strength of our execution and shows our ability to deliver new, vibrant products to market through our NPD engine.
“Demand across our markets shows no sign of abating and we are well positioned to deliver on what consumers need for their health and wellness journey. As an agile but disciplined business, we’re confident that our delivery and expansion will continue to underpin the long-term outlook for our business.”
