Yeo Valley Organic launches new Protein Snack Pots

The launch follows Yeo Valley Organic’s Women’s Running Award, which picks out top finds for female runners. The dairy brand’s Greek Recipe 0% Fat yogurt was named ‘best protein-based food’.

The accolade comes as the wider Greek Recipe yogurt line has been experiencing healthy growth, with consumer demand for nutritious high-protein dairy continuing to rise.

The two newcomers are made with ‘100% natural ingredients’ and provide 15g of protein per pot. Served in a 200g portion, the yoghurt is paired with one of two fruit combinations: Mango or Strawberry and Passion Fruit.

The snack pots also tout calcium, vitamin B12, and vitamin B2 – which Yeo Valley Organic says ‘come naturally’, without ‘anything artificial’ added. They are made at its Somerset farm using 100% British organic milk.

“We’re excited to bring these Greek Recipe Snack Pots to consumers,” said Megan Teague, brand manager at Yeo Valley Organic.

“The success of our Greek Recipe range shows that consumers are looking for organic dairy products that deliver on both nutrition and taste. These new snack pots offer a convenient way to enjoy high-protein organic yogurt while on the move or as a satisfying snack to feel good about.”

Yeo Valley Organic Protein Snack Pots are available in select Waitrose stores nationwide for a RRP of £1.50.

The move comes shortly after Yeo Valley Organic acquired gourmet yoghurt producer The Collective Dairy.