Serious Sweets acquires Mighty Fine Confectionery

By Gwen Ridler contact

- Last updated on GMT

Serious Sweets has acquired Mighty Fine Confectionery
Serious Sweets has acquired Mighty Fine Confectionery

Related tags: Confectionery

Harrogate-based own-label confectionery brand Serious Sweets has acquired Mighty Fine Confectionery for an undisclosed sum.

The acquisition would add homemade honeycomb to Serious Sweet’s growing portfolio of sweet treats as it continues to focus on small-batch crafted products. The manufacturer said it planned to seek further acquisitions throughout 2022 and 2023.

After an incredible journey in recent years we’re proud that Mighty Fine has brought a smile to so many consumers – proving that ‘sweet treating’ is alive and kicking, when you go the extra mile,” ​Mighty Fine founders Ross Newton and Kit Tomlinson said.

Rob Whitehead, Serious Sweets managing director, added: “We’re delighted to continue the Mighty Fine journey that Ross & Kit have so brilliantly led. The opportunity for more ‘worth-it’ moments from the Mighty Fine brand is huge, and we intend to delight consumers in very special ways over the next few years.”

Premium confectionery

Serious Sweets supplies premium confectionery to all major retailers in the UK and has established SSC Brands to manage its branded interests – which will now include Mighty Fine.

Late 2019 saw the business launch STIRRD, a direct to consumer delivery service that saw significant growth during the COVID-19 pandemic and various lockdowns – SIRRD launched its new subscriptions offering just before the pandemic came into full-force.

Food Manufacture​ has reported a number of acquisitions within the food and drink industry since the beginning of 2022.

Regal Food Products Group

Regal Food Products Group Plc, the company behind the Regal Bakery, Regal Foods and Yorkshire Baking Company brands, has acquired premium desserts manufacturer Just Desserts​ for an undisclosed sum.

The acquisition of Just Desserts would add to Bradford-based Regal Food Products Group's growing success, while complementing and broadening its offer to the foodservice and retail industry, it claimed. 

Meanwhile, Denmark-based natural food colours supplier Oterra has completed its acquisition of Diana Food's natural colourings business​, which includes its factories at Holbeach, Lincolnshire and Cossé in France.

Related topics: Confectionery, Operations

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