The recruitment drive, which would take the size of the bakery’s workforce to nearly 750, would enable the site to meet what the company described as 'record levels of demand' for its brands.
A spokesman for Burton's confirmed the new roles were in addition to the 30 jobs that were announced at the site in January last year. Positions to be filled include production and processing operatives and supervisory roles, along with vacancies for engineers and electricians.
“The Llantarnam bakery is proud to be one of the local area’s largest employers and has played a key role in Burton’s growth and success in recent years," said Simon Browne, Burton’s Biscuit Co’s managing director.
"We’re pleased that at a difficult time, when some are losing their jobs, we are able to offer 40 people the opportunity to join a successful, award-winning team, giving them the opportunity to contribute to the bakery’s continued success."
Biggest production site
The Llantarnam bakery, which is situated near Cwmbran in Wales is Burton’s biggest production site. Last year its produced more than ten million cases of biscuits, the equivalent of approximately 200 million packets, according to the business.
In September 2020, Yorkshire-based bakery manufacturer Speedibake, which is part of Associated British Foods, agreed to produce a new range of muffins for Burton's.
Burton's brands also include Jammie Dodgers, Paterson's, with the company having acquired Scottish biscuit maker Paterson Arran in 2019, Lyons, Fish 'n' Chips and Royal Edinburgh. Burton's Biscuits was founded by Joseph Burton in 1935. In 2000, Burton’s Biscuit Company was formed following the merger of the Horizon Biscuit Company Ltd. and Burton’s Gold Medal Biscuits. In 2013, Burton's was bought by Ontario Teachers’ Pension Plan.
The business employs more than 2,000 staff in its bakeries in Edinburgh, Blackpool, Llantarnam, Dorset and Livingston.