William Reed food shows postponed due to coronavirus

By Rod Addy

- Last updated on GMT

All William Reed food shows at the NEC have been postponed
All William Reed food shows at the NEC have been postponed

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In light of the ongoing COVID-19 health situation, William Reed has taken the difficult decision to postpone its UK Food Shows, originally scheduled to take place at Birmingham NEC from 30 March to 1 April.

In a statement, Andrew Reed, managing director, exhibitions at William Reed, said: "This decision has not been taken lightly. We have been following Government and WHO ​[World Health Organisation] advice to continue as planned. However, it is now more likely that under the Government’s ‘Delay’ phase large scale events will be prohibited before the end of March.

"We have been working closely with the NEC to secure new dates; Food & Drink Expo, Farm Shop & Deli Show and National Convenience Show will now take place at the NEC on the 7th​ – 9th​ September 2020.


"There is not enough hall space to co-locate Foodex and The Ingredients Show on the same date, so these shows will move to 12th​ – 14th​ April 2021 to coincide with the 2021 running of the William Reed UK Food Shows.

"All existing bookings, live event content and visitor registrations remain in place and will be transferred automatically to the new dates.  We will be in touch with you individually over the coming days and weeks to facilitate a smooth transition.

"By acting now, we hope to remove the uncertainty and allow you to plan as effectively as possible whilst minimising your associated costs.  We would like to thank our exhibitors, visitors, speakers, partners and suppliers for their continued support and patience during this challenging time."

Meanwhile, all the latest updates surrounding the coronavirus can be found here.

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