Innova’s top 10 food and drink trends for 2019
Bolder flavours, plant-based foods and alternatives are just some of the big trends that will dominate food and drink next year, according to market research firm Innova Market Insights.
Innova’s annual top 10 trends in food and drink chart the innovations and developments that manufacturers will want to keep their eyes on in the year ahead.
“Targeting increasingly adventurous consumers, set on new discoveries and experiences, will be key to developments in the food and beverage industry in 2019,” said Innova.
“The connected world has led consumers of all ages to become more knowledgeable of other cultures, contributing to 35% growth of ‘discovery’ claims, when comparing 2017 and 2016 new product launch numbers.”
Innova has revealed details about five of the top 10 trends for 2019, with the remaining five being analysed in a live webinar on Wednesday. Click the next slide in this photogallery to discover the top trends that will be dominating food and drink in 2019.
