Mondelēz appoints new northern Europe president

By Noli Dinkovski

- Last updated on GMT

Clive Jones joined Mondelēz in 2017 after 16 years at PepsiCo
Clive Jones joined Mondelēz in 2017 after 16 years at PepsiCo

Related tags Cadbury Mondelez Chocolate reformulation appointments

Cadbury owner Mondelēz International has appointed Clive Jones as its new president for northern Europe.

Jones joined the business in 2017 after 16 years at PepsiCo, latterly as vice president of snacks for Asia-Pacific.

As northern Europe president, Jones will be responsible for Mondelēz’s businesses in the UK, Ireland, Norway, Sweden, Finland and Denmark.

In his previous role as president for gum, candy, beverages and meals, Asia-Pacific, Middle East and Africa (AMEA), Mondelēz said Jones had “driven both market share and growth”​ across 15 different markets.

President for chocolate

He replaces Glenn Caton, who is now president for chocolate AMEA. Caton joined Mondelēz in 2013 as director for the chocolate category in the UK and Ireland.

Jones said he was “excited and privileged”​ to have the opportunity to lead “one of northern Europe’s largest, and most admired, food companies”​.

He added: “This business has delivered strong, profitable, growth in recent years, investing in our brands, colleagues, and operations while responding to changing consumer expectations and a dynamic policy environment.

“I’m looking forward to building on this success, unlocking further sales growth and ensuring Mondelēz is a great place to work and is making a positive impact on the communities we work in.”

Reduced-sugar Cadbury Dairy Milk

Last month, Mondelēz unveiled a 30% reduced-sugar Cadbury Dairy Milk bar as part of wider sugar-reduction drive​.

The new bar was the outcome of two years’ work by a team of 20 scientists, nutritionists and chocolatiers at Mondelēz’s Reading and Bournville research and development facilities.

It was described by the company as the “most significant innovation”​​ in the brand’s history.

Mondelēz claimed to have invested more than £200m into UK manufacturing, research and innovation since 2010, including £75m in its Bournville factory to create four new production lines​.

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