Snow Grouse is top of the transfers

The transfer season may be over for footballers, but for Edrington Group's new Snow Grouse brand it is just beginning.A variant on The Famous Grouse,...

The transfer season may be over for footballers, but for Edrington Group's new Snow Grouse brand it is just beginning.

A variant on The Famous Grouse, also owned by Edrington, the Snow Grouse bottle uses a combination of hand-applied transfers for sharp graphics and matt white coating for a frosted effect. It is said to be the first Scotch whisky to be served "seriously chilled"

The bottle is produced and decoration applied at O-I's (formerly United Glass) Alloa plant in central Scotland. It features images of the snow grouse (or ptarmigan) against a reverse-printed landscape seen through the liquid. The graphics are applied as water slide transfers, heated, and masked as the organic coating is applied.