NPD
McCain and Pukka lead new product launches round-up
From McCain’s biggest product launch in more than 10 years to Christmas pies from chart toppers Ladbaby, we round-up more recent product launches from food and drink manufacturers.
Archives for November 14, 2023
News
Fox’s Burton’s invests in a multi-million pound marketing campaign for Maryland cookies
The manufacturer of the cookie and mini biscuits brand is launching a 360-marketing campaign, including social and in-store campaigns and a new TV advert, as it debuts new-look packaging.
News
Barry Callebaut Group appoints new chief digital officer
Amr Arafa will take on the role of chief digital officer for Barry Callebaut Group this January.
News
Leading manufacturing associations create manifesto for future UK government
UK advanced manufacturing can support sustainable regional and national economic growth, but it will necessitate long-term political vision, according to leaders from the UK’s top manufacturing sectors.