AG Barr looks forward to strong 2026 after major acquisitions

A can of Irn Bru on a wall
AG Barr has posted strong results boosted by its core brands and acquisitions (Getty Images)

Drinks manufacturer AG Barr is hailing a period of ‘strong financial delivery and strategic progress’ with the release of its full-year results.

The Irn‑Bru, Rubicon and Boost owner posted a 4% rise in revenue in the year to 31 January 2026, increasing to £437 million from £420 million in FY2024/25.

The Scottish firm cited the “pleasing performances” and “growing momentum” of its three core soft drinks brands – as well as “efficiency and strong cost discipline” – as key contributing factors to its positive results.

Having grown its adjusted operating margin by 1.2 points to 14.8%, the group saw its adjusted profit before tax grow by 12.5% to £65.8 million, up from £58.5 million the year before.

Chief executive Euan Sutherland said the firm has entered FY26/27 with “good momentum and clear priorities” with its soft drinks portfolio set to be further bolstered following the acquisition of Fentimans and Frobishers which it snapped up for a combined £50 million.

“We have strengthened the foundations of the business and stepped up our investment in brand development, commercial capability and our operations to ensure we can consistently sustain high levels of performance. These actions, supplemented by a more meaningful M&A strategy, support our ambition to deliver our target of sustainable, consistent top and bottom line growth,” Sutherland continued.

Commenting on the results, Freetrade analyst Duncan Ferris said: “While AG Barr had already assured investors that full-year performance bubbled up in line with expectations, today’s dividend increase offers an immediate positive. However, focus is squarely on its next steps.

“Dynamism and diversification seem to be the orders of the day. The revamp of Irn‑Bru ZERO and the recent acquisitions of adult soft drink businesses Frobishers and Fentimans show a company broadening its reach instead of leaning too heavily on its core brand.


Also read → Double pour: Why did AG Barr snap up Fentimans and Frobishers?

“AG Barr’s fresh acquisitions give it greater exposure to the beverage sector’s premiumisation trend, and should improve the business’s resilience at a time when consumer confidence is flagging.

“But what really matters here is that the broadened portfolio translates into sustainable growth and margin improvement, and moves the company closer to its goal of doubling in size while outgrowing the market.”

Across the coming financial year, the company expects to deliver revenue growth in the low double digits, supported in part by the recent high‑profile additions to its wider brand family.

AG Barr is also set to support its core soft drinks portfolio with expanded distribution, targeted brand refreshes and multiple new product launches throughout the coming period.

“This was a year of significant strategic progress in which we also delivered on our targeted financial metrics,” said Sutherland.

The head of AG Barr said he expects the business to deliver a year of low double‑digit percentage revenue growth supported by our recent acquisitions.

“Our strategy aims to deliver above‑market growth rates and realise our ambition of doubling the size of the business. Importantly, we are pursuing this ambition without changing our core business model, and with continued disciplined focus on margin, ROCE and shareholder returns.”