The Nottingham-based rum maker is seeking investors to spur its growth ambitions, with the firm offering shares in return for funding.
Founded in 2023 by spirits industry figure Lewis Hayes, DropWorks is based out of the “largest distillery of its kind in Europe”, while its rums are now present in more than 400 venues including The Clove Club, Dorian, Moor Hall, Adam Handling and The Pig Hotels.
DropWorks CEO and former Diageo executive Graham Appleyard explained that the brand is preparing for major expansion, adding that the rum the category is set to become more popular than gin and vodka.
“Rum is about to have its ‘moment’ just as other spirits such as gin have seen a major increase in popularity – leading to more drinks made with the spirit both in bars and at home – over recent years,” Appleyard said.
“As the business continues to grow and reach new rum-lovers all over the UK, we wanted to offer shares to those who love excellent rum.”
Hayes has worked in the drinks industry for the past 20 years, including as head of the London Bar Consultants.
“Rum is a huge global category but most are mass-produced and heavily reliant on artificial flavourings,” he said.
“The global rum category is worth $20bn and is the last of the UK’s major spirits’ categories to premiumise, so the opportunity on the table here is so compelling and special.
“We’re really excited to offer the chance to be a part of our future success. We’re uniquely positioned to capitalise on the rapid growth of premium rum and disrupt the category, offering our award-winning, high-quality, naturally full-flavoured, and crafted in Great Britain drops. Our crowdfunding campaign is the perfect chance to get involved as we scale the brand at pace.”
Interested investors will be able to pre-register their interest on Crowdcube from late August and can start early-funding from 1 September. They can also arrange to visit the distillery in person and taste test DropWorks’ range of rums, either on a solo tour or as part of a group.