The news comes in the same month that Young’s Seafood announced it was recruiting for 400 permanent positions in a range of factory-based roles at its facilities in Grimsby. 2 Sisters Food Group also announced it was recruiting for 150 new roles at its Rogerstone prepared meals factory.
Jonathan Lill, chief executive of BBF, said: “The last year has been a challenge for most industries, but we are delighted to have seen continued growth and demand for new and innovative products, resulting in us being able to create new careers for people in Hull.
“I’d also like to thank all of our current employees for their continued hard work in creating high-quality cakes for the nation. Since the start of the year, we’ve launched some fantastic products and we have plenty more in the pipeline which we’re excited to rollout in the not too distant future.”
BBF develops and manufactures a range of ambient cake products across several different categories, including celebration cakes, fruit pies and tarts, chocolate enrobed cakes, Christmas cakes and mince pies.
The baker produces more than 600m cakes and desserts annually for the UK’s major supermarkets, including a range of cake jars for upmarket retailer Marks & Spencer. It operates four bakeries across the north of England and one in Poland.
Last year, BFF announced it was collaborating with Company Shop to redistribute 55 tonnes of surplus food between January and December 2020. It also committed to removing 22 tonnes of plastic from its packaging annually.
Food and drink recruitment
BBF search for new employees was the latest in a recent string of recruitment campaigns announced by food and drink firms over the past month.
Meanwhile, fresh prepared food manufacturer Bakkavor said it was to create 150 new jobs at its Tilmanstone, Kent factory, as part of continuing growth plans for the site.