Jacobs Douwe Egberts MD is new Müller Yogurt & Desserts CEO

Cook brings more than 25 years of commercial, supply chain and general management experience at Kraft, Mondelez International and JDE.

For the past five years as managing director at JDE, he led the organisation through transformation and growth following its creation in 2015 through the merger of D E Master Blenders 1753 and Mondelez International coffee. The move brought together brands like Kenco, Tassimo, Douwe Egberts and L’OR.

Prior to that he spent his career at Kraft and then Mondelez International where he held senior market and regional positions living in Sweden, Ireland and Switzerland.

'Exciting phase'​

"It’s clear that the business is in an exciting phase and ready to build on its success," ​said Cook.

“I’ve got no doubt that there are major opportunities to continue adding inspiration to loved products like Müller Corner and Müllerlight, whilst growing the brand into other parts of the category and beyond, and into new channels.”​

He takes up his new role with Müller at the beginning of May 2021.

Müller UK & Ireland is wholly owned by Unternehmensgruppe Theo Müller which employs 24,000 people throughout Europe. In the UK, Müller develops, manufactures and markets a wide range of branded and private label dairy products made with milk from 1,600 farmers in Britain.

Britain's Biggest Brands​

Müller is ranked 12th in The Grocer’s Top 100 list of Britain’s Biggest Brands. Müller UK & Ireland comprises three business units:

Müller Milk & Ingredients is Britain’s largest producer of branded and private label fresh milk, cream, butter and ingredients products, with a network of dairies and depots servicing customers throughout the country.

Müller Yogurt & Desserts is the UK’s leading yoghurt manufacturer responsible for major brands like Müllerlight, Müller Corner and Müller Rice. It produces chilled desserts under licence from Mondelez International and supplies the UK private label yoghurt market from a dedicated, state of the art yoghurt facility.

Traditional milkman-based business Milk & More delivers daily essentials to more than 500,000 homes in England, via a network of 53 local fulfilment centres.