Gelatine receives clean-label promotion push
![Optice: a gelatine product that mimics the mouthfeel and texture of ‘fatty’ products](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_large/3/2/6/7/657623-1-eng-GB/Clean-label-food-trend-boosted-by-gelatine.jpg)
Producers are being reminded of how clean-label products can benefit from gelatine.
With growing demand for products that contain no additives or preservatives and have low, no or reduced allergenicity, gelatine is able to offer a variety of functions and “clean up” ingredient lists at the same time, claimed ingredient maker Gelita.
‘Free from E-numbers’
Today’s consumer wants “tasty, appealing and natural foods that are free from E-numbers or chemical-sounding additives”, the German firm said.
It offers a range of gelatine products, including Optice, which mimics the mouthfeel and texture of ‘fatty’ products.