Busy BakeMark's new creme

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Related tags: Baking

Bakery giant BakeMark UK has launched a creme cake mix designed to make busy bakers' lives easier. Craigmillar All In Creme Cake Mix is the only...

Bakery giant BakeMark UK has launched a creme cake mix designed to make busy bakers' lives easier. Craigmillar All In Creme Cake Mix is the only product of its type on the market to which bakers need add only water for optimum results.

Traditional creme cake premixes also require the addition of oil or egg. This innovative mix reduces the risk of error and the need for skilled bakery staff. Results are more consistent and the product reduces cost-in-use, wastage and time spent weighing and measuring. It also allows bakers the option of stocking fewer raw materials.

In recent years, creme cake mixes have grown in popularity, mainly due to their versatility and the current trend for American-style cakes. Available in both plain and chocolate varieties and containing no hydrogenated fats or artificial colours, the product offers maximum flexibility as it can be used to create moist loaf cakes, muffins and sheet cakes.

BakeMark UK's head of marketing, Vera Malhotra, says: "We are aware of issues that affect the industry, such as de-skilling, staffing shortages and financial constraints. We developed this product to counter these challenges."

Contact: BakeMark UK, Tel: 0151 343 1600

Related topics: Bakery, Processing equipment

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