Private equity firm European Capital has appointed Will Carter as chief executive of Whitworths, the UK supplier of healthy fruits, nuts and seeds for snacking and home cooking.
The appointment follows European Capital’s purchase of Whitworths from another private equity firm, Gresham.
Carter has over 25 years’ experience of the food industry. Until 2004 he worked on the executive of United Biscuits, both as md of its KP Snacks business and latterly as md of the merged KP and McVitie’s businesses in the UK.
Group chief executive David Pratt and Group finance director Gary Vicary will leave the company after a transitionary period, as agreed prior to the change of ownership. The Whitworths’ senior team under Carter remains unchanged.