Pickled products - that's shallot!

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Pickled Shallots and Onions in Balsamic Vinegar are the two latest additions to Petty, Wood's range of pickled products under its Epicure brand."Our...

Pickled Shallots and Onions in Balsamic Vinegar are the two latest additions to Petty, Wood's range of pickled products under its Epicure brand.

"Our research revealed that 79% of consumers associated Epicure with the pickles category, so it was imperative that the range exceeded expectations and reflected Epicure's brand values," said Epicure brand manager John Holland-Pemble. "The two new products are an indication of how the brand has evolved through its recent re-launch to meet the demands of consumers and current food trends."

The products are priced from 89p to £2.29 and pack sizes vary from 180-560g. Pickled Quails Eggs and Gherkins with Dill & Mustard also feature in the range.

Related topics: NPD