Birds Eye has taken its latest Fish Fingers advert off-air and said it was “grateful” after concerns were raised about it by a water safety campaign group.
Frozen food manufacturers and retailers need to unite and splash the cash to stem the flow of negative press reports that are engulfing the sector, claims a senior executive at Iceland.
The Food and Drink Federation (FDF) has appointed an external communications company to help convey a more positive message about the industry after...