A Kellogg’s ad has been banned by the Advertising Standards Authority (ASA) for making a ‘30% less fat’ claim that broke comparative nutrition rules, prompting 15 complaints, including one from PepsiCo.
UK food firms must seize the huge business opportunity afforded by the underdeveloped morning snacking market, as chains such as McDonald’s, KFC, Costa and Starbucks lead the way, according to Conlumino.
In recent years, acrylamide has triggered health concerns among food manufacturers and health authorities. To address these, Novozymes introduced the asparaginase Acrylaway in 2007: a product that is used industrially in more than 30 countries in products...
Porridge is proving a top breakfast choice, enjoyed by nearly half (49%) of British consumers, with nearly a quarter eating a bowl almost daily, reveals new research from Mintel.
Prime Minister David Cameron has welcomed the creation of 30 new jobs at PepsiCo’s Quaker Oats factory in Scotland after the firm announced a £14.4M investment in the site, partly to meet increasing export demand.
PepsiCo UK is pumping £8.5m into its Quaker Oats site in Fife to meet increasing demand for hot cereals, which have grown 13% in the year to March 19 2011, according to Nielsen.
