The growth of plant-based foods is continuing, with the traditional meat-eating US seeing retail sales increase by 11% in 2019 bringing its market value to $5bn (£3.9bn).
The rising popularity of dairy alternatives is challenging traditional dairy producers to protect their market share, but they are fighting back on a number of fronts.
Natural astaxanthin producer Algatechnologies has worked with Novel Creation to develop 'Maximum Red Alga', a liquid dietary supplement of natural astaxanthin using AstaPure 10% astaxanthin oleoresin as its main ingredient.
Plants native to the British Isles from wild raspberries and elderflowers to seaweed could prove just as exciting to food developers as the exotic flora and fauna of South America and Africa, according to experts at Kew Gardens.