Fruit Shoot

Britvic's Fruit Shoot brand has recovered its market share

Robinsons, J2O dampen Britvic stills performance

By Rod Addy

The weaker performance of Robinsons and J2O hit Britvic’s still drinks volume sales in its first financial quarter (Q1), struggling against rivals’ promotions, despite Fruit Shoot’s recovery.

A selection of Britvic brands

Britvic: Fruit Shoot market share recovers

By Rod Addy

Fruit Shoot has finally regained the market share it had before the recall that dented brand owner Britvic, with one analyst claiming overall financial performance heralded ‘a new chapter’ .

Britvic Fruit Shoot recall costs dear

Britvic results hit by £17M Fruit Shoot recall

By Mike Stones

Soft drinks firm Britvic has reported a near 20% fall in profits, after an Essex boy choked on a newly designed lid of a Fruit Shoot bottle, forcing a £17M product recall.


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