Energy Drink

The sugar tax on soft drinks will be set at two bands – 5g and 8g per 100ml

Sugar tax needs to offer more incentive, claims IFS

By Rick Pendrous

The tax on soft drinks, which comes into force in April 2018, needs to be changed to give manufacturers more incentive to reduce the sugar in their products, the Institute for Fiscal Studies (IFS) has argued.

Sales of energy drinks have reached record highs

Negative press could dent energy drink sales

By Nicholas Robinson

UK energy drinks consumption has reached record levels, but manufacturers must react quickly to the negative publicity about their products, a leading analyst has warned.

Latvian answer to sleep

Don’t Sleep offers alternative to sleep

The Institute of Innovative Biomedical Technology (IBT) has launched a caffeine- and sugar-free energy drink called Don’t Sleep. The Latvian company revealed the product at Vitafoods in Geneva last month. It is made from concentrated apple juice, the...

EFSA found that adolescents were most likely to consume energy drinks

Energy drinks and health risks

By Gary Scattergood

The European Food Safety Authority (EFSA) has published results into consumption of energy drinks  ̶  the findings of which will be a key component of the organisation's forthcoming ruling on the health risks associated with caffeine.