British Frozen Food Federation

Ice cream is one of only a few frozen categories witnessing innovation

Tesco to use social media to drive frozen sales

By Rick Pendrous

Tesco has plans to boost its online sales of frozen foods – where it sees greatest opportunity to drive volume – in an attempt to address an underperforming category instore, using social media as a promotional vehicle, its frozen category director has...

BFFF: Labelled date of freezing should be the date of freezing of the burger, not of the meat ingredient

UK frozen food sector wins EC date labelling battle

By Rick Pendrous

The UK’s frozen food sector is celebrating a partial victory with the European Commission (EC) over a disagreement relating to the date labelling of frozen meat products required under the Food Information for Consumers (FIC) Regulations, which came into...

Birds Eye boss plans frozen food revival

Birds Eye boss plans frozen food revival

Birds Eye Iglo chief executive Martin Glenn aims to spearhead a frozen food renaissance building on the category's current success, but acknowledged its consumer image had been slow to improve.


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