The food and drink industry will rise to the challenge of helping to reduce children’s calorie intake, says the Food and Drink Federation (FDF), as the government launches the next stage of its childhood obesity plan.
Food and drink firms have called on ingredients manufacturers and researchers to help identify potential sugar alternatives, in a bid to aid companies in reformulating their products and improve public health.
Most food manufacturers go beyond their legal obligation to provide clear nutrition labelling, says the Food and Drink Federation (FDF), after claims manufacturers were “deliberately deceiving” shoppers by not using colour-coded labels on cereal packaging.
Shadow secretary for international trade Barry Gardiner will lead a top line-up of speakers at the Food and Drink Federation’s (FDF’s) 2017 Convention, which takes place at the British Museum in London on July 11.
The ban on adverts for foods high in fat, sugar and salt (HFSS) was only the first step in reducing childhood obesity, claimed pressure group Sustain, while doctors have called for health warnings on sugary food packaging.
Risk-averse food manufacturers need encouragement to invest in healthier products, a nutrition consultant and industry insider told a seminar dedicated to processed food at the US Institute of Food Technology (IFT) Annual Meeting and Food Expo.