Following feedback from its members, the BMPA is looking to enhance its work in relation to member services, representation and communications. It has already completed some work in this field, with the launch of a new website, a more structured marketing and communications program and the introduction of high level political advocacy.
The next phase of the restructure is set to focus on both expanding BMPA’s influence, with the goal of further improving representation of the British meat industry, and enhancing the service offering to members.
As part of these changes, some members of staff at BMPA have left the organisation by mutual agreement with the BMPA Council who felt that the restructure would require introducing new skills and experience beyond that of the current team.
Better serve members’ needs
Chief executive Nick Allen said: “The BMPA's ambition through these changes is to better serve current members’ needs by introducing extra services, technical information, and industry intelligence categorised into the key industry segments.
“We want to encourage new members to join and expand the Association’s influence and representation of the British meat industry.
“We also want to improve BMPA's capability to offer high-level technical advocacy with Government, regulators and other authorities on behalf of members and in the public interest. Ultimately we want to expand our offering to further support businesses with new and innovative products and services that will professionalise the industry and support standards.”