The rectangular SuperCube bucket enables reuse and is said to be ideal for branding – two benefits that the Premium Shellfish range’s previous cardboard packaging was unable to deliver.
“Our products lost their identity the very moment they were taken out of the cardboard box – a packaging without potential for second use,” explains Marc Gordó Badia, chief executive of Original Gourmet.
“Now, thanks to the SuperCube bucket, our Premium Shellfish makes an excellent first impression and stays in the professional kitchens after the original content has been consumed.”
The Premium Shellfish range comes in two sizes – 3.8 and 5.8 litres – of the rigid injection moulded pack. Both sizes provide a large area for branding and decoration, and feature a high-definition design rendered by the advanced in-mould labelling technique.
Contact RPC Superfos Pamplona for more information.