The pouches were designed by Sand Creative and printed using Uni Packaging’s Digiflex print system.
Digital print is said to provide a flexible answer to Innate’s needs because it enables rapid turnaround due to the absence of plate costs, or any restrictions in the number of colours available.
Uni Packaging produced an initial digital print run of 20,000 packs over three stock-keeping units – Beetroot, Butternut Squash, Spinach & Coconut – followed by a second printed order of 90,000.
“We have been delighted with the pouches in both print and product quality,” says Innate’s founder Elsa Valentine. “They matched our brief with faultless effect, and are the perfect vessel for our innovative snack products.”
“Uni Packaging continues to assist brands in both the beverage and snacks and confectionery categories, through the use of innovation with digital print,” says the company’s Matt Baldock.
Contact Uni Packaging for more information.