Me and My Factory
6.
There are eight different flavours in the Me Too! houmous range. Original is the top selling, but Hazan says the likes of Roasted Red Pepper and Jalapeño also do well.
Smoked and coriander-flavoured varieties are planned to be launched in the coming months.
“The range adds a bit of colour and warmth to a category we felt had become commoditised and was in dire need of innovation,” Hazan says.
“The packaging really stands out on the shelf, and the flip-top lid adds a level of convenience that you don’t see elsewhere.”
Original and Seaweed flavours were Quality Food Awards winners in 2015.
To read the full profile of Hazan’s journey to becoming a £1.5M business – part of our ‘Me and My Factory’ series – order your copy of the December issue of Food Manufacture magazine.