The Snowman returns as bake-at-home kit
Classic Christmas children’s cartoon character the Snowman returns in two new Cake Angels’ home baking kits.
The two new offerings from the Fiddes Payne own-brand feature decorations based on the Raymond Briggs characters the Snowman and the Snowdog.
Consumers can choose between a chocolate muffin kit which features printed muffin cases and character themed-wafers, or a gingerbread kit with tools to create Snowman biscuits.
The kits were created as a celebration of the innocent adventure and magic of childhood, according to Fiddes Payne.
Marketing controller Maggie Walker said: “The Snowman is a classic, enchanting Christmas tale we’ve all grown to love.
“These kits aim to bring everyone together for some quality time and a personal treat to share as a family.”