Jimmy Doherty 2010
2010’s winner of the Personality of the Year gong was TV presenter and farmer Jimmy Doherty. His BBC TV programme Jimmy’s Food Factory did much to raise the profile of the sector at a time when it needed to attract young talent.
Speaking at the award ceremony, Doherty said the food industry had a “great secret” and that was its skills base.
He also said that it was important to get young people excited about the industry so that they can fuel the sector in the future.
Watch our exclusive video with Doherty to find out why he said it was a great honour to be able to show the average person the secrets of the food manufacturing sector in his TV programme.