Britvic results hit by £17M Fruit Shoot recall

By Mike Stones

- Last updated on GMT

Related tags: Fruit shoot, Soft drinks, Coca-cola

Britvic Fruit Shoot recall costs dear
Soft drinks firm Britvic has reported a near 20% fall in profits, after an Essex boy choked on a newly designed lid of a Fruit Shoot bottle, forcing a £17M product recall.

The firm reported profits of £84.4M for the year to September 30 – a fall of 19% compared with the £105.1M posted in the previous year.

Total revenues fell by 0.8% to £1.26bn.

Britvic said Fruit Shoot production will be back to normal by January. But the recall could cost a further £8M in the next financial year.

Wet summer

The firm attributed the performance both to the recall and the wet summer, which had “weighed heavily on the soft drinks market”,​ it said.

But its fizzy drink brands, particularly Pepsi, had “significantly outperformed the market”, ​claimed the firm.

Meanwhile, earlier this month the firm announced a £1.5bn merger​ with Irn Bru maker AG Barr to create “a world class soft drinks company”.

Related topics: Drinks

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