Unicorn
“I shop at Waitrose because Tesco doesn't stock unicorn food,” was just one of dozens of hilarious and, sometimes, cutting reasons shoppers gave in response to a social media campaign from Waitrose.
The retailer – regarded by some as the posh place to shop – got more than it bargained for when it invited consumers to reply to its tweet: “I shop at Waitrose because …”
Another of our favourites was Barnaby Walter’s offering: "I shop at Waitrose as Tabitha and Tarquin only eat phoenix eggs that have been collected by wizzards who share their values."
To read more tongue-in-cheek responses, click here.
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