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Bakkavör sales rise after price increases

By Dan Colombini , 05-Apr-2012

Increased promotional activity and price increases have boosted sales at fresh food manufacturer Bakkavör, with recent job cuts at its English Village Salads (EVS) business also contributing to the strong performance last year.

Job cuts at the firm's EVS site contributed to a stong performance last year

Job cuts at the firm's EVS site contributed to a stong performance last year

The firm revealed that like-for-like sales for its UK prepared foods sector last year rose 4% to £1.3bn. Its UK produce division also reported a 19% rise in sales to £85M for the period.

Bakkavör highlighted the cuts at EVS and the closure of Exotic Farm Produce facility in May last year as “key developments” in the year.

FoodManufacture.co.uk reported that 140 jobs had been axed at the firm’s EVS business in East Yorkshire in February after the loss of a key contract with retailer Asda.

Overall sales

Globally, the firm reported overall sales of £1.68bn and adjusted earnings before interest, tax, depreciation, amortisation of £107.7M last year.

Ceo, Agust Gudmundsson said: “We have made great progress with our strategic objectives delivering growth in sales, inflation recovery in line with targets, and the exit of certain non-core business. We have achieved this in a tough year characterised by restricted consumer budgets and intense cost inflation.

“We remain focused on our strong, long-standing relationships with key customers and we continue to drive product innovation and quality whilst delivering further operational efficiencies. We are confident that we have the team and strategy in place to succeed in this environment”

 

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