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Britvic creates 60 jobs at Rugby canning factory


Britvic creates 60 jobs at Rugby canning factory

Britvic has taken on around 60 new staff at its soft drinks canning factory in Rugby in preparation for a switch to round-the-clock production to meeting growing demand.

A spokeswoman told that the new 24:7 shift pattern would begin at the end of March/early April and was driven by growing demand for Tango, Pepsi and 7Up.

While overall sales at Britvic GB - the second biggest supplier of branded carbonated soft drinks in Britain - were up 0.8% in the first quarter of 2011 (ending December 26, 2010), volumes of carbonates sold to the take-home sector were up 5.8% over the period, said the firm.

While overall volumes in carbonates were down 0.2% over the period, value sales were up 4.5% to 114.2m.

"Our GB Carbonates performance was, in part, impacted by increased promotional activity from the competitor set, which contributed to a Britvic GB Carbonates volume decline of 0.2%.

"However, our maintained focus on value over volume, as well as further on-the-go distribution gains, meant that ARP (average retail price) grew by 4.6%."